In recent years, China's economic development has entered a new normal. Under the background of accelerating the integration of the two industries, Industry 4.0, and "Internet +", the wire and cable industry must seize the opportunity to accelerate its strength and strength, and accelerate its transformation and upgrading. The Internet is infiltrating from the consumer goods industry to equipment manufacturing and energy, new materials and other industrial fields, comprehensively promoting the transformation of traditional industrial production methods. In this regard, wire and cable companies must seize this opportunity, accelerate transformation and upgrading, and raise the world level of Chinese manufacturing.

Optimize industry resource allocation, improve overall operating efficiency, promote industry transformation and upgrade "Internet +" makes the cable industry full of vitality, the Internet imports its own advanced genes into traditional industries, and coexists with the traditional industry to form "Internet +", " The wire and cable industry and the electrical and electronic industry under the Internet + will explode with huge innovative capabilities and new vitality, and will spawn new business models, optimize industry resource allocation, improve overall operating efficiency, and promote industry transformation and upgrading.

Various industries have entered the era of mature markets, which means that the past extensive development will be transformed into lean development. Some companies that do not follow the rules, do not understand innovation, and do not seek progress are bound to be eliminated. It is also under such a general trend that cable companies should think about how to enter the "Internet +" era and embrace "Internet +".

As for the wire and cable industry, the "Internet +" model has brought huge opportunities for development. At present, profound changes have taken place in the macroeconomic situation and the competitive landscape faced by the wire and cable industry. Accelerating the exploration of new ideas and new directions for transformation and development are major issues facing the industry.

Among them, "Internet +" shows the broad development prospects for the cable industry, "Internet +" is an opportunity for the development of the cable industry.

But at the same time, it also tests the quality of cable products. Market chaos is one of the important factors affecting the quality improvement of small and medium-sized wire and cable enterprises. For example, the proliferation of counterfeit and shoddy products and vicious price killing have prompted small and medium-sized wire and cable enterprises to participate in market competition by reducing product prices. Wire and cable companies cannot obtain legitimate profits by improving product quality, resulting in a considerable number of small and medium-sized wire and cable companies not willing to invest energy and resources in quality management.

In fact, "Internet +" is not just about adding it, it's not about simply sticking the Internet to traditional industries. This is not a "physical reaction" but a "chemical reaction". It is the reorganization of factors. It is the process by which the Internet transforms the production methods, economic models, and industrial structures of traditional industries.

Actively looking for development methods and approaches under the "Internet +" model has become the top priority of the current wire and cable industry enterprises, adapting to the new development model, improving product quality and use efficiency, and developing environmentally friendly energy-saving high-quality wire and cable products. It is possible to seize the golden opportunity of development and promote the healthy development of small wire and cable enterprises. Under the new normal, cable companies urgently need to change their minds, adjust ideas for opportunities, actively explore, build up, seize the commanding heights, and cultivate the core competitiveness of future enterprises.